Second year “Metropolis Group” and Lidl have been realizing the outdoor decoration for Christmas on pl. Orlov most and part of Blvd. “Tsarigradsko Shose”. On the four monumental bridge columns and railings are hung glowing garlands. On the street pillars are placed glowing Christmas motifs with the logo of Lidl.

Our company has always supported the efforts of Sofia Municipality to regulate and aestheticize the urban environment. That’s why we took part with Lidl in the initiative to increase the Christmas decoration in the city and contribute to the festive citizen mood.

Lifeguard spots and changing rooms of Metropolis offer colorful and attractive advertising visions on many of Black sea beaches. This year the interest in our products goes beyond our expectations and we equipped more than 20 beaches. The most of them are on the southern coasts of Burgas, Kavatzi, Kiten, Pomorie, Sozopol, Obzor. You can see some latest photos from there.

Years of experience show us this advertising channel is working well because of a long lasting communication between target audience and advertised products on lifeguard spots and changing rooms. In this way the information is close to people and they can check immediately by websites on their phones.

Blvd. Vitosha is one of the most attractive and lively areas in Sofia. This year Metropolis gives a chance of several companies to present themselves through advertising format „mesh“. Advertising campaigns were realized by Lidl, Telus and Bella with brand „Orehite“ on one of the street facades.

In the outdoor sector the place and position of ads have got a key contribution to the success of any advertising project. Blvd. Vitosha as a stage for performance of various artists and musicians also is a place for realization of trade fairs and remarkable advertising elements. Non-stop traffic and full cafes are great audience for different visual presentations.

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